My Copywriting Process

I’ll write a much longer and in-depth copywriting process (maybe turn it into a book?) but I’m proud of what I’ve developed so here’s a short version:

  1. Research
  2. Hand-write notes
  3. Hand-write roughest of drafts
  4. Take a picture on my phone and OCR the text into a document
  5. Sleep on it
  6. Write more
  7. Edit
  8. Sleep on it
  9. Write more
  10. Edit more
  11. Sleep on it
  12. One more pass of editing
  13. Deliver